SEO is a process that as the objective to increase the volume of quality traffic for a website, through a good positioning in the natural (organic) search results of search engines (Google, Yahoo, Ask, etc.).
Our Web Marketing (Internet Marketing) starts with the creation of listings of the most searched keywords by potential costumers. We use the keywords provided by the customer and cross-cheking the data of these listings with the search engines databases, finding the ones that are more adjustable to each project.
We find what of the main competing companies already have implemented, in terms of optimization for search engines, which links they possess, where and which keywords are mostly used in their websites. This process allows us to create a keyword improvement strategy increasing the visibility of our customer, as well as, obtaining a better position than the direct competition in the search engines results.
Based in keyword previously chosen, we do the necessary website adjustments in order to get the Keyword/phrases in the indicated places. This method allows an increasing website visibility for the keyword chosen. We can also recommend to our customers the inclusion of determined content with the purpose of attracting additional traffic in the research of the search engines.
Links from other websites (external links) are a very important part of getting your site ranked well in the search engines. We create a series of links in the most appropriate categories, in diverse places as search engines, directories, portals, etc. More links can be obtained through press releases, articles and other sources. This is a continuous process that deserves the due attention in way to keep the best positioning against the competition.
In our process of Web Marketing (Internet Marketing) we create website positioning monthly reports analysis in the search engines. We make regular website traffic monitoring, as well as the origin of the same, and which keywords are most used in customer’s websites research. This way we know which key words are most efficient in the leads and sales creation for our customers, allowing us to create search engine optimization techniques based in the most efficient keywords.
o increase our costumers Websites´ natural and organic ranking in the search engine results page, we put to consideration two main components:
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